Investigating Uncertainty Avoidance and Perceived Risk for Impacting Internet Buying: A Study in Three National Cultures
نویسندگان
چکیده
منابع مشابه
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Perceived Risk for Multiple Services in the Consumer Buying Cycle
In 2007, annual e-commerce U.S. sales reached $136.4 billion, accounting for 3.4% of all retail activity (U.S. Department of Commerce, 2008). The slow adoption in online retail sales is perplexing given the early reports on the many advantages of and favorable consumer attitudes towards Internet shopping (Lohse, Bellman & Johnson, 2000). Of the many possible reasons that explain the slow growth...
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ژورنال
عنوان ژورنال: International Journal of Business and Management
سال: 2011
ISSN: 1833-8119,1833-3850
DOI: 10.5539/ijbm.v6n5p76